Think of all the times you parked in a public space. Don’t you always have some witty comments such as “that lot is going to burst open my tire”? It’s how people are wired. We say things when we are not impressed and do not say anything when we like what we saw. It is easier to complain about a building’s Lakeland parking lot paving than say that it has good and ample parking space.
How does this impact your business? You are going to have to take care of all aspects of your business—from top to bottom. Because as people we are very observant of things that do not impress us, you must be mindful of how your businesses are packaged and how your target market reacts to this.
Your Lakeland parking lot paving is one of the first things that prospective clients will notice about your business. When it’s dingy and dark, they will feel unsafe about leaving their vehicles. As a result, they will try to transact as quickly as possible. They won’t have time to look around your shop and look for other things that might pique their interests. At worst, some of them may decide to leave and look for another shop to do business with. Certainly, they will not come back to your store because they felt unsafe.
The parking lot tells a lot about the business’ value. If you value your appearance and reputation, you won’t stay renting in a building that has bad parking spaces. You will demand the landlord to renovate the parking space. You won’t be contented because you know this will affect your customers. So essentially, even though you’re merely a tenant in the building, it is your responsibility to make your clients feel safe, appreciated, and valued.
One of the many ways you can do that is to ensure that there is ample lighting in the parking lot. It must also have smooth and even pavement since cracked and uneven pavements can cause accidents. It must have proper signages, especially if the space is a little cramped.
So before thinking about signing that lease again or renovating your shop’s interior, take a look at the first thing that your customers see when arriving at your building—the Lakeland parking lot paving. Impress them first with your parking lot, and they will keep returning to do business with you. Never underestimate how important it is for your customers to feel that their belongings are safe and secure.